Utility Marketing A New Marketing Strategy!

For the record, on 3 October 2008 I coined the term Utility Marketing for a new marketing strategy which markets important products or services that people will use again and again for the rest of their lives!

What is utility? It is an important product or service such as water, electricity and gas which are commonly know to people as utilities. These products are used by people again and again for the rest of their lives.

Utility Marketing power lies in the lifetime value of a customer, imagine a customer using your products or services over and over again for the rest of his life! In marketing it always goes back to value and benefits. You want to identify products that have utility value which will enable you to enjoy lifetime residual income.

When was the last time you have to be sold on using water, electricity and gas? It is something that you need to live! What are the products that people need to live, again there are many products and you have to combined utility marketing with branding, so that the customers will chose yours instead of others especially when you don't have a monopoly on the business.

I have found a great product called transfer factors which definitely has utility value, it boost up your immune system and improves your health by ensuring your body is functioning well without the damaging effects of viruses which are found everywhere! Transfer factors are messenger molecules which are extracted from colostrum and egg yolk and it is perfectly safe, non-toxic and are classified as a health food supplement.

I have been in network marketing for over 15 years and the solution is in the system.
If you want a great business that combines internet marketing, network marketing
and utility marketing, call me at 65 9856 5007 or email to bruceseah@gmail.com

Find out more about this great opportunity by watching the Discover 4Life Video.

To watch the Discover 4Life Video, click here.

I have a created a powerful home-based business package to help you build a successful business.